SmartWork Media Nominated for 4 Jesse H. Neal Awards

MONTCLAIR, NJ (February 22, 2018) – SmartWork Media, publishers of INSTORE, INVISION and PETS +, has been nominated for four Jesse H. Neal Awards. The categories include best single issue (PETS+, July-August 2017), best website (, best instructional content (“PR Powerhouse,” INSTORE; writer: Eileen McClelland) and best editorial use of data (“The Big Survey,” INSTORE). The winners will be announced at an awards ceremony in New York City on April 5, 2018.

“I couldn't be prouder of our whole editorial team,” says David Squires, SmartWork Media group editorial director. “This is the single largest number of Neal Award contenders we’ve ever had. We’re particularly proud of PETS+, our newest publication for pet store and pet service business owners, now in its second year. To be considered for a 'best single issue' award at this point in the magazine’s existence just shows what an amazing publication our team is putting out.”

SWM’s original flagship publication, INSTORE magazine, was nominated for its website ( and two separate feature articles. “PR Powerhouse” (February 2017) provides a do-it-yourself primer for retailers who may not be able to afford professional public relations services. “The Big Survey” (October 2017) is a data-filled and richly illustrated special feature sighting trends and gaining insights into the state of the retail jewelry industry in 2017. 

SmartWork Media products are designed to help retailers in the jewelry, eyewear and pet products industries to do business more effectively and efficiently. The company has earned 110 awards since 2004, making it one of the trade publishing industries’ most decorated companies. 

# # #

ABOUT SMARTWORK MEDIA: SmartWork Media is dedicated to the idea that business media should strive to inform, excite and inspire business readers, and that a good business magazine can (and should) have the energy and compulsive readability of a top consumer publication.

ABOUT THE JESSE H. NEAL AWARDS: The competition was created by Connectiv in 1955 to recognize and reward editorial excellence in business publications. They are named after Connectiv's first managing director, who remained active in promoting the B2B industry throughout his life.

About SmartWork Media

SmartWork Media produces market-leading media products for retailers in the jewelry, eyecare and pet businesses. Over the last 15 years, SmartWork Media's business publications have earned more than 100 national and international awards, including several Jesse H. Neal Awards for publication excellent. Products include INSTORE magazine (serving more than 22,000 North American jewelers), INVISION magazine for eye care professionals, and PETS+ for pet product retailers and service providers. SmartWork Media is based in Montclair, NJ.